mm Group Sales & Marketing

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News

The Persil Truck: a brand says “thank you”


Our “Persil Truck” was sent out on its major tour as part of the “Persil thanks its loyal customers” campaign, in co-operation with “Time Trax”. The “API show vehicle” was the perfect choice for this. In addition to its attractive show platform, this eye-catching truck also has 190 square meters of rotating advertising space, mounted at a height of more than seven meters, to make it clearly visible from far and wide, at any location. Working closely with the customer, we also gave the vehicle’s interior a complete style makeover. Visitor now have a range of different interactive tools they can use to say “Thank you”. A multitude of monitors and clean visual lines create a modern communications platform. The tour is due to last for more than five months, and will visit a total of 22 cities.

We wish our customer every success with their events, and thank them for their involvement in such an interesting project.



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