99 Media Markt and Saturn Markt Shops in Just Three Weekends
Following its positive experience in previous years, ALCATEL Germany is starting a sales and marketing offensive with our support. The aim of this year’s “in-store promotion” was to give the French manufacturer’s products a greater presence in these shops, and to promote sales.
As the full service partner we had primary responsibility for running the campaign.
We had “vendor’s trays” made specially for our promoters, and these were used both to attract customers and as sales displays. The trays held five of the latest ALCATEL smartphones and a range of give-aways and coupons. In just three weekends our promoters put in more than 190 days presence in 99 Media Markt and Saturn shops across Germany.
© 2016 by mm Group Sales & Marketing