120 hours, two locations per day and approximately 1,500 kilometres travelled: At the end of October we were out on the road for Elanco, part of Lilly Deutschland GmbH.
The company, which is engaged in the area of veterinary medicine, develops and sells products for livestock and domestic animals which contribute towards safety of both people and animals. In close cooperation with vets and farmers, Elanco presented new discoveries and information on managing illness in cattle to its Roadshow guests.
The tour was based on our 60 square metre large EDS trailer which provided space for 30 guests as well as state-of-the-art presentation technology. Apart from branding and transformation of the vehicle, supplying presentation technology, conference furniture and fittings, and personnel, we were also responsible for hospitality for the guests at all ten locations.
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